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iPhone X isn't out yet, but Apple iPhone sales are still up

iPhone X launches worldwide at 8am local time on Friday, but Apple still enjoyed a successful financial quarter on the back of older iPhones, Mac computers, and even the shaky iPad.

iPhone X launches worldwide at 8am local time on Friday, but Apple still enjoyed a successful financial quarter on the back of older iPhones, Mac computers, and even the shaky iPad.

Apple sold 46.7 million iPhone devices in the last three months, up 14% in iPhone 8 Plus repair parts sold from the quarter previous and 3% from the same time last year. Though iPhone revenue was only up 2%, Apple's overall revenue for the fourth quarter was $52.6 billion, up 12% from last year.

It has been just over a month since the iPhone 8 and iPhone 8 Plus went on sale, and while the response to these iterative devices has been somewhat muted, these phones still likely boosted numbers along with the iPhone 7 and iPhone 7 Plus.

But this is all before the highly anticipated 10th anniversary iPhone X (pronounced "10") has even hit store shelves. The new iPhone, which boasts advanced Face ID recognition, an all-glass back, augmented reality features and Animoji animated emoji, will be a hot seller beginning November 3 and well into the Christmas shopping season.

During Apple's earnings call, CEO Tim Cook said orders for the iPhone X have already been "very strong." He said the company expects the upcoming holiday quarter to be the company's most successful ever, and Apple's revenue forecasts for Q1 2018 range between $84 billion and $87 billion.

Apple is clearly expecting iPhone X sales to be tremendous. At $999 / £999 / AU$1,579, the iPhone 8 Plus LCD screen replacement is expensive, but that price and demand for the iPhone X will almost certainly spell a gigantic first quarter for Apple.

That is, if iPhone X supply can keep up with orders. While reports have suggested the iPhone X could be in short supply at launch, Apple seems confident it will meet customer demand ... and make billions as a result.

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